SCDL MBA PROJECT - A Study of marketing Strategy of Bank

SCDL MBA PROJECT -   A Study of  marketing Strategy of Bank

INDEX

SR. NO.	DESCRIPTION	Pg no.
	Executive summary	1-2
1.	The Financial System	3-5
2.	Origin of The Word BANK	5-9

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17	Future of Bank Marketing	126
18	Conclusion	131
19	Refrences	135-142

THE FINANCIAL SYSTEM

The financial system consists of variety of institutions, markets and instruments that are related in the manner shown in the below figure, it provides the principal means by which saying are transformed into investment. Given its role in the allocation of resources, the efficient functioning of the financial system is of critical importance to a modern economy. Financial manager negotiate loans from financial institutions, raises resources in financial marked and invests surplus funds in financial market   more